Where You Stand
Already won. Still unclaimed.
Already won: the practice
- Top rankings for the searches that fill chairs
- A map pack position competitors envy
- A review base years in the making
Still unclaimed: the man
- No personal site carries your name
- No second listing works the map for you
- When AI is asked about you, it has little to cite
This engagement protects the first column and claims the second. The practice made you successful. The brand makes you impossible to replace.
Step One
Onboarding
Brand Setup and Baseline
We set up everything a new brand needs: domain, accounts, tools, and a baseline reading of where you stand today. It starts with your Brand DNA session, where we capture your voice, your story, and your standards. This covers setup costs, applies once at any package level, and is separate from the monthly engagement.
$745
one time
Step Two
Choose your package
Every package runs the same way: each month we read your position, pick the right levers from your Visibility Arsenal, and pull them. The difference between packages is simple. The higher you go, the more of the machine works for you.
Our recommendation is Dominance, for three reasons: the brand development is included rather than billed separately, the Content and Video Engines are what actually build a personal brand, and your first-mover window rewards speed. To begin: $745 onboarding plus $2,485 for the first month, $3,230 total, then $2,485 monthly. Momentum and Dominance are shown at your existing-client rate, in recognition of the relationship.
The Complete Machine
Package Three
Dominance
$3,795standard rate
$2,485/ month
Everything we operate, working for you.
- Complete brand development, included: your website, your full brand identity, brand guide, and design standards, built with our Brand DNA method
- The second map pack listing, built and run end to end
- Full AI SEO across Google, ChatGPT, and every answer engine
- The Content Engine: social content created, designed, and posted for you, in your voice
- The Video Engine: one short filming session a month; we handle everything else on YouTube and TikTok
- Your Digital Twin: a studio-grade AI clone of your face and voice, built once, then able to present and narrate content even when you never touch a camera
- The Community Program: presence on the platforms AI quotes. Our most intensive lever, this tier only
- Monthly report and a quarterly strategy session
Package Two
Momentum
$2,485standard rate
$1,947/ month
The brand moves forward.
- The second map pack listing, built and run end to end
- Personal Brand Advanced AI SEO: structure, schema, and citation positioning
- Your Voice Twin: a studio-grade AI clone of your voice, narrating brand content without the recording booth
- Monthly lever selection from your Arsenal
- Social profiles aligned and maintained
- Monthly report
- Website and brand development billed as a separate project, quoted before you commit
- No Content Engine, Video Engine, Digital Twin, or Community Program
Package One
Foundation
$1,225/ month
Maintains your position. The brand waits.
- Protection of your current rankings
- Personal Brand Basic AI SEO: foundational visibility for your name
- Listing and citation upkeep
- Baseline monitoring
- Quarterly report
- No brand development, content, or voice work at this level
- Brand projects quoted separately
Inside the Brand Package
Built from five layers of you
Our Brand DNA method builds your brand from five layers only you possess. A competitor can copy a color scheme. They cannot copy these.
A
AestheticThe taste layer. What it looks and feels like, everywhere it appears.
I
IdeaThe spark layer. What you notice about dentistry that others miss.
V
VoiceThe sound of you. Your stories, told in your words.
S
StructuralThe pattern layer. We keep and repeat what already works for you.
H
HumanThe trust layer. The real, unpolished parts patients believe.
What It Looks Like
A glimpse of the deliverables
Shown on concept brands from our studio, so you can judge the standard of finish. Yours will be built from your own Brand DNA session, and will look like no one else's.
Studio concept
The Brand GuideA complete guideline system: the book of identity, rules, and standards that keeps everything carrying the brand's name perfectly consistent, forever.
Studio concept
The MarkAn identity with meaning behind it, documented so it is always used right.
Studio concept
The PaletteEvery color specified to the exact value, for print, web, and every vendor after us.
Studio concept
The TypographyA voice you can see: display and body type chosen and locked as a system.
Studio concept
The Art DirectionThe world of the brand, curated before a single page is designed.
Studio concept
The Social SystemThe brand alive in the feed: templates and examples so every post looks like it came from the same hand. On the top package, our Content Engine produces these for you.
Illustrative concept
The Content Command CenterThe Content Engine at work: a week of posts written in the brand’s voice, designed to its system, scheduled and published. The client approves; the machine does the rest.
Illustrative concept
DESIGN.md · Meridian Brand System
# Meridian Brand System
## The single source of truth for everything that carries your name
colors: forest · bronze · ivory · gold
typography: serif display, humanist body, generous spacing
voice: quiet, warm, considered, never loud
story: a house that remembers its guests
rules: every surface, one identity, zero drift
The Master Brand FileOne master file keeps every vendor and every platform perfectly consistent. Machines read it too, which is part of how AI engines learn exactly who you are.
The Road Ahead
The first twelve months
Months 1–2Brand built. Site live. Listing submitted.
Months 3–5Content rhythm established. Citations building.
Months 6–9Authority compounding across search and AI.
Month 12The name owns its ground.
A trajectory, not a promise. The machine reads your position monthly and adapts. That is why it works.
How It Runs
The Monthly Cycle
You saw this in your Visibility Arsenal. We do not run a fixed checklist, because a checklist can be copied. Each month the machine does four things:
ReadYour rankings, map pack, and AI citations
SelectThe right levers for this month
ExecutePulled in the right order
ReportWhat moved and what is next
What to expect
- Strategic orchestration, run for you
- A confidential partnership
- Plain-English monthly reporting
What not to expect
- Itemized task lists
- Jargon and vanity metrics
- Short-term gimmicks
Your total time commitment: one Brand DNA session to start, one short filming block a month, and a brief weekly approval window. We carry everything else.
One last thing. You have already watched this machine work. It is a large part of why your practice owns the Prescott searches it owns today. This engagement points the same machine at you.
Ready when you are
Pick your package and we begin with your Brand DNA session.
Reply to the email that delivered this proposal, or reach Breyon directly.
Month to month. No long-term contract. Nothing publishes without your approval. The brand assets we build for you are yours.